It's really interesting to listen to this guy speak. Got me thinking how for years I have always designed things in a way that I know works or that we understand to be the norm, for example "putting a picture in a rectangular box" but perhaps to give work real meaning we should consider every single job we do singly and specifically, get deep into the meaning of it and try to express that further with the way we design it. I guess this is really obvious but something I hadn't really sat down and thought about. It's almost like a light has switched on in my head and I suddenly 'get it'!! Blimey!!!
http://vimeo.com/3774839
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I second that, i'd love to sit down with this man for a brandy on the rocks and just take notes and nod in agreement here and there!!!
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